Every numeric claim on the VetDome™ site, with its source.
We keep marketing pages clean by collecting citations here and linking this page from the footer. The table below lists the data-backed numeric claims we publish, the page each claim appears on, the publisher and year, and a direct link to the original source. If a claim ever falls out of date or can't be supported, we'll re-source or rewrite it.
| Claim | Page | Source | Year |
|---|---|---|---|
| Periodontal disease is the most common clinical condition in adult dogs and cats; signs are present in most dogs and cats by age three. | Dental Care | American Veterinary Medical Association (AVMA) Pet Dental Care | 2024 |
| 35% of online appointments at AVMA-featured West Coast Hospital were made after business hours. | HomeWhy VetDome — Industry stats section | American Veterinary Medical Association (AVMA) From note taking to scheduling, technology can help veterinary practices in many ways | 2023 |
| About 69% of pet owners visited a veterinary practice in 2024, even though 83.4% said they had a regular veterinarian or veterinary practice. | HomeWhy VetDome — Industry stats section | American Veterinary Medical Association (AVMA) Evolving pet owner economics: What data reveal for veterinary teams | 2025 |
| Average client lifetime value across U.S. small-animal veterinary clinics typically ranges from $1,500 to $3,000 — built from per-visit revenue of roughly $200–$400 across a multi-year client relationship. $2,000 is used as a conservative blended midpoint drawn from PetDesk's 2024 veterinary industry stats and AVMA industry analysis. | HomePricing | PetDesk + AVMA (American Veterinary Medical Association) industry analysis 2024 Veterinary Industry Stats — average per-visit revenue $200–$400; multi-year client LTV typically $1,500–$3,000 across U.S. small-animal clinics | 2024 |
| 58% of pet parents have experienced issues when trying to book a veterinary appointment. | HomeWhy VetDome — Industry stats section | Vetstoria / 7Insights 2026 Pet Parent Research Report Based on 2000 Pet Parents | 2026 |
| 35% of pet parents say they are likely to change vet clinics in the next year. | HomeWhy VetDome — Industry stats section | Vetstoria / 7Insights 2026 Pet Parent Research Report Based on 2000 Pet Parents | 2026 |
| 73% of pet parents often or always check reviews before choosing a veterinary practice. | HomeWhy VetDome — Industry stats section | Vetstoria / 7Insights 2026 Pet Parent Research Report Based on 2000 Pet Parents | 2026 |
| 29% of pet parents have decided against a veterinary clinic because of its website. | HomeWhy VetDome — Industry stats section | Vetstoria / 7Insights 2026 Pet Parent Research Report Based on 2000 Pet Parents | 2026 |
| 78% of buyers go with the first vendor that responds to their inquiry — emergency vet care is a textbook speed-to-lead category. | DomeChat (AI Intake)Emergency Care | Lead Response Management Study (Dr. James Oldroyd, MIT) / InsideSales.com The Short Life of Online Sales Leads — buyers tend to go with the first vendor that responds quickly | 2011 |
| 23% of companies never respond to inbound web leads at all, replicated across multiple lead-response mystery-shopper studies. | Lead Management | Harvard Business Review (Oldroyd / McElheran / Elkington) The Short Life of Online Sales Leads — analysis of 100,000+ web-generated leads across 2,241 companies; 78% of customers buy from the first business to respond; 23% of companies never respond at all | 2011 / replicated 2018–2024 |
| Email marketing returns an average of $42 for every $1 spent (DMA Marketer Email Tracker / Litmus State of Email, 2019). | Managed Newsletters | Litmus / DMA The ROI of Email Marketing — average $42 returned for every $1 spent on email (Litmus State of Email and DMA Marketer Email Tracker) | 2019 |
| Roughly 58.5% of U.S. Google searches end without any click to the open web (SparkToro / Datos 2024 Zero-Click Search Study). | SEO & GEO Optimization | SparkToro / Datos (a Semrush company) 2024 Zero-Click Search Study — 58.5% of U.S. Google searches end without any click to the open web | 2024 |
| Most U.S. households own a pet, and most pet owners report a regular veterinary practice — but a meaningful share still don't visit in any given year. | Wellness Exams | American Veterinary Medical Association (AVMA) U.S. Pet Ownership and Demographics Sourcebook | 2025 |
| 52% of U.S. pet owners have skipped or declined recommended veterinary care. | Wellness Exams | PetSmart Charities-Gallup State of Pet Care Study 52% of U.S. Pet Owners Have Skipped or Declined Recommended Veterinary Care | 2025 |
Periodontal disease is the most common clinical condition in adult dogs and cats; signs are present in most dogs and cats by age three.
American Veterinary Medical Association (AVMA) (2024): Pet Dental Care35% of online appointments at AVMA-featured West Coast Hospital were made after business hours.
American Veterinary Medical Association (AVMA) (2023): From note taking to scheduling, technology can help veterinary practices in many waysAbout 69% of pet owners visited a veterinary practice in 2024, even though 83.4% said they had a regular veterinarian or veterinary practice.
American Veterinary Medical Association (AVMA) (2025): Evolving pet owner economics: What data reveal for veterinary teamsAverage client lifetime value across U.S. small-animal veterinary clinics typically ranges from $1,500 to $3,000 — built from per-visit revenue of roughly $200–$400 across a multi-year client relationship. $2,000 is used as a conservative blended midpoint drawn from PetDesk's 2024 veterinary industry stats and AVMA industry analysis.
PetDesk + AVMA (American Veterinary Medical Association) industry analysis (2024): 2024 Veterinary Industry Stats — average per-visit revenue $200–$400; multi-year client LTV typically $1,500–$3,000 across U.S. small-animal clinics58% of pet parents have experienced issues when trying to book a veterinary appointment.
Vetstoria / 7Insights (2026): 2026 Pet Parent Research Report Based on 2000 Pet Parents35% of pet parents say they are likely to change vet clinics in the next year.
Vetstoria / 7Insights (2026): 2026 Pet Parent Research Report Based on 2000 Pet Parents73% of pet parents often or always check reviews before choosing a veterinary practice.
Vetstoria / 7Insights (2026): 2026 Pet Parent Research Report Based on 2000 Pet Parents29% of pet parents have decided against a veterinary clinic because of its website.
Vetstoria / 7Insights (2026): 2026 Pet Parent Research Report Based on 2000 Pet Parents78% of buyers go with the first vendor that responds to their inquiry — emergency vet care is a textbook speed-to-lead category.
Lead Response Management Study (Dr. James Oldroyd, MIT) / InsideSales.com (2011): The Short Life of Online Sales Leads — buyers tend to go with the first vendor that responds quickly23% of companies never respond to inbound web leads at all, replicated across multiple lead-response mystery-shopper studies.
Harvard Business Review (Oldroyd / McElheran / Elkington) (2011 / replicated 2018–2024): The Short Life of Online Sales Leads — analysis of 100,000+ web-generated leads across 2,241 companies; 78% of customers buy from the first business to respond; 23% of companies never respond at allEmail marketing returns an average of $42 for every $1 spent (DMA Marketer Email Tracker / Litmus State of Email, 2019).
Litmus / DMA (2019): The ROI of Email Marketing — average $42 returned for every $1 spent on email (Litmus State of Email and DMA Marketer Email Tracker)Roughly 58.5% of U.S. Google searches end without any click to the open web (SparkToro / Datos 2024 Zero-Click Search Study).
SparkToro / Datos (a Semrush company) (2024): 2024 Zero-Click Search Study — 58.5% of U.S. Google searches end without any click to the open webMost U.S. households own a pet, and most pet owners report a regular veterinary practice — but a meaningful share still don't visit in any given year.
American Veterinary Medical Association (AVMA) (2025): U.S. Pet Ownership and Demographics Sourcebook52% of U.S. pet owners have skipped or declined recommended veterinary care.
PetSmart Charities-Gallup State of Pet Care Study (2025): 52% of U.S. Pet Owners Have Skipped or Declined Recommended Veterinary CareHow we cite
We prefer primary sources (CDC / NCHS, U.S. Census Bureau, ABA, FBI UCR, Migration Policy Institute, Clio Legal Trends, Institute for Legal Reform, peer-reviewed studies) wherever they exist. First-party pricing, product details, and operational timelines are not treated as third-party research claims. When the best available source is an industry publisher or marketing-research roundup, we link to it directly so you can evaluate it. If you spot a stat on our site that isn't listed here, or a citation you think we got wrong, email sales@vetdome.com and we'll fix it.